Direct Mail Tips & Insights

Mail Piece | Think like your customer

Have you ever received a mail piece that just seemed to make no sense to you? Did the piece advertise odd features of a product, or was it hard to read? You can learn a lesson from these mailers and when its your turn to create your mail piece, make sure to create it from your customer’s point...

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The Mail Messenger is born.

Because the world of direct mail is constantly changing, we have decided to begin publishing this blog, entitled the Mail Messenger. The goal is to publish articles and bits of information on a regular basis that showcase the latest direct mail concepts, techniques and formats. We hope you will...

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