Direct Mail Tips & Insights

6 Checklist Items When Looking For Direct Mail Services

 

Finding the best direct mail services can sometimes be a daunting task especially when other business matters are pressing. By retaining and utilizing the services of an experienced direct mail agency, your company can have the best of both worlds. The agency will handle all your direct mail...

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Direct Mail Postcards for Your Target Audience

 

Direct mail postcards are one of the most powerful marketing tactics for converting new clients for your business. However, not all direct mail postcards are created equally. Some campaigns are considerably more successful than others. Have you ever wondered why? One of the main reasons is...

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Secrets of the Best Direct Mailing Companies

The best direct mailing companies believe in going the extra mile; they approach each marketing campaign with passion and commit to the success of your project. They continuously work with you, asking all the hard questions and sharing ideas to increase audience engagement and response rates....

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Ultimate Guide: USPS Tabbing Regulations

 

A folded self mailer has many components and can be tricky to keep up to date with the USPS's regulations. This guide will break down all the specifics for tabbing requirements to help you better understand what is acceptable for the mailstream.

Let's get started!

A self-mailer is created...

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5 Services Every Mail House Should Offer You

 

 

Mail houses offer a variety of services to streamline your direct mail marketing and ensure you get a high ROI. The best way to identify the right mail house is to consult with its customers and assess its ability to keep the promise. Some of the services you must insist on include:

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8 Qualities of a Powerful Direct Mail Printer

Finding the right direct mail partner can seem like a huge task. Because there are many components to look out for when choosing. You don't want to start a project and relationship with one company and realize halfway through the project that they aren't right for your companies project needs....

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4 Campaign Metrics To Track To Prove Direct Mail Return On Investment

 

You are probably already aware that direct mail is one of the most traditional and effective ways to amplify any marketing campaign. Today, it is one of the best ways to really reach your customers because it cuts through all of the digital advertising noise and actually connects with them.

...

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4 Original Direct Mail Ideas to Help You Brainstorm Your Next Campaign

 

As technology and marketing trends change, there are new ideas in direct mail marketing to take your campaign to the next level. It pays off to watch out for new industry trends and technology so your campaign remains fresh and engaging for your customers and prospects!

These four original...

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4 Postcard Printing and Mailing Tips to Boost Your Success

Direct mail has been a trusted "go-to" method of advertising for successful business owners for decades. However, some companies experience far better results and returns on their direct mail campaign investment. Have you ever wondered why this is? Well, aside from the design of your postcard...

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4 Ways to Super Charge Your Direct Mail Advertising Program

 

Direct mail campaigns are one of the longest standing marketing traditions among advertising and marketing managers. From postcards to letters and giveaways, direct mail has successfully been implemented in efforts to cultivate new leads for many types of businesses, from real estate to...

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